Will amp be effective in 2022?
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Will AMP be effective in 2022? I am thinking of using AMP on my website since Core Web Vitals has become a ranking factor. For mobile devices, I guess AMP would be a good option to align with the Core Web Vital update.
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AMP will remain a good template and model for making fast web pages. The downside is that it's restrictive, and in principle there's nothing stopping you from making non-AMP pages just as fast. Similarly, it is possible to make AMP pages that do not pass Google's Core Web Vitals thresholds with flying colours, although probably less likely than otherwise.
What's changed recently is that AMP no longer guarantees any special treatment from Google in search results.
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