Domain Authority dropped 10 points and I don't know why
-
In my latest site crawl, the domain authority dropped 10 points for no apparent reason. There have been no changes to the site. The only change I have made this month is to block referral spam to the site. My competitors' DAs have stayed the same too.
website name: https://knowledgefront.co.uk/
Any ideas?
-
Check for incoming links and see if there's any pattern. Check referral traffic and see if any bot traffic is landing on your website or not. Try the following steps:
- Create a filter in analytics
- Block spam IPs
- Block bot traffic to land on your website.
- Create quality backlinks
- Find out pages that are performing lower in SERP i.e. 5,6,7 or 8,9th positions. Optimize them and push them for better CTR.
Once you are done, submit sitemap and wait for some time, I hope this will help you out recovering the lost DA as it works for me.
Regards,
Ravi Kumar Rana
TheSEOGuy -
@lisababblebird said in Domain Authority dropped 10 points and I don't know why:
With just a quick look, you've got 53ish links and many of them are questionable at best, or directory links.
So, link quality may be an issue, also, did you manually disavow links? If so, you probably just brought unwanted attention to your site.
We never tell clients to disavow on their own... only if they receive a manual penalty do we take that step.
Instead, focus on building actual valuable links as Google and other search engines have gotten pretty good at recognizing and ignoring spam links on their own.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
PA and DA for Homepage
I've been looking at the PA and DA scores for the homepage of websites we have built and have been comparing this to competitors. What I'm finding is that the PA score is always higher than the DA, however on competitors sites the PA is much higher in relation to the DA. What could be the reason for this? For example, some of our website homepages may have PA / DA scores such as the following: Website #1: PA37 DA25 (PA:DA = 1.48)
Link Building | | getnoticedlocally
Website #2: PA31 DA21 (PA:DA = 1.47) However competitors often have figures like this: Website #3: PA40 DA21 (PA:DA 1.9)
Website #4: PA 25 DA 11 (PA:DA 2.27) I even saw one website with the following scores: Website #5: PA36 DA5 (PA:DA 7.2) How do you explain such a high Page Authority in relation to the domain authority for that site? When I look at the scores for our websites I often feel that the DA is at a good level, but the PA for the homepage doesn't seem as high as it could be compared to competitors. My initial thought was that maybe we had a lot of backlinks to other pages on the website (not the homepage) but this is not the case at all - pretty much all our backlinks are to the homepage. Could it be to do with internal linking structure? Any other ideas? Many thanks in advance for any help with this.0 -
Can't get Google to index our site although all seems very good
Hi there, I am having issues getting our new site, https://vintners.co indexed by Google although it seems all technical and content requirements are well in place for it. In the past, I had way poorer websites running with very bad setups and performance indexed faster. What's concerning me, among others, is that the crawler of Google comes from time to time when looking on Google Search Console but does not seem to make progress or to even follow any link and the evolution does not seem to do what google says in GSC help. For instance, our sitemap.xml was submitted, for a few days, it seemed like it had an impact as many pages were then visible in the coverage report, showing them as "detected but not yet indexed" and now, they disappeared from the coverage report, it's like if it was not detected any more. Anybody has any advice to speed up or accelerate the indexing of a new website like ours? It's been launched since now almost two months and I was expected, at least on some core keywords, to quickly get indexed.
Technical SEO | | rolandvintners1 -
What is the importance of DA for traffic when launching a website?
I am working on a new content website. Before I decide of the name and buy the domain name, I wonder if it's still worth buying an expired domain name with high(ish) DA instead of starting from scratch.
White Hat / Black Hat SEO | | SolenneGINX
Any opinion?
TA0 -
New domain wipes out domain authority
A client wanted to change their domain name, which we have now done. The site content itself is exactly the same. We put 301 redirect links in so that Google searchers would redirect from the old site to the new one. However Moz then said that it couldn't crawl the old domain because of the redirects and advised creating a brand new campaign for the new domain. We have done this but now Moz says that the domain authority of the new site is 2 (it was 14 on the old domain). Specifics are:
Technical SEO | | mfrgolfgti
old domain: https://ryemeadcleaning.co.uk
new domain: https://ryemeadgroup.co.uk So basically it seems like we're starting again from scratch with the new domain and all the SEO from the old domain has been lost? Have we done it wrong?0 -
What to do about spam links I didn't create?
I have dropped in rankings 3-5 points over the past 6 months and have been trying to figure out why. One thing I found was a ton of my pictures on a image net ring. I obviously didn't put those photos there or give permission to use them. It looks like an offshore website. How do we deal with these type of bad links?
Technical SEO | | CalicoKitty20000 -
How to redirect old domain to new domain.
We just recently signed up to Moz with hopes of fixing our Moz Ranking. We have an old domain - http://at-net.net and a new domain - https://www.expertip.net We have set up 301 (Permanent) redirects from all pages on the old site to the new, but aren't getting the ranking or aren't getting recognized from external links to the old sites. I've read the moz article on 'Link Juice' and followed those practices, but it doesn't seem to help. Does anyone have advice on doing this? Thanks in advance,
Technical SEO | | greg.lanier
Greg0 -
301 Redirect for 3 Domains into 1 New Domain
So I wanted a quick sanity check on the htaccess syntax for migrating 3 domains into 1 new domain. For example, we're migrating 3 sites abc.com, def.com and ghi.com, all into 1 new site on ghi.com. Here's the htaccess we're placing on the root of ghi.com: redirect 301 http://www.abc.com/wines.html http://www.ghi.com/wines redirect 301 http://www.def.com/trade.html http://www.ghi.com/trade
Technical SEO | | cmaseattle
redirect 301 http://www.ghi.com/winery-tours.html http://www.ghi.com/visit/taste On the DNS side of things, we're parking abc.com and def.com on the ghi.com server. I'm not seeing examples of htaccess files for this scenario, and none that use any domain info on the "from" side of the redirect 301 syntax. Any suggestions before we pull the trigger? Thanks!0 -
What can I do if Google Webmaster Tools doesn't recognize the robots.txt file?
I'm working on a recently hacked site for a client and and in trying to identify how exactly the hack is running I need to use the fetch as Google bot feature in GWT. I'd love to use this but it thinks the robots.txt is blocking it's acces but the only thing in the robots.txt file is a link to the sitemap. Unde the Blocked URLs section of the GWT it shows that the robots.txt was last downloaded yesterday but it's incorrect information. Is there a way to force Google to look again?
Technical SEO | | DotCar0