Overview of Boost

This guide walks through the Boost section of Moz Local. You’ll learn what Boost is and how to use it. 

Please note: Boost is only available with certain Moz Local plans. For more information, please see our pricing page.

Ready to give your businesses a boost? Here’s how:

• Navigate to the Location or Group that you’re interested in, select Social and then Scheduler.

• Click the Boost button on the right side of the page to open a new window.

• Select your date range and check the box next to any post you want to boost.

• Provide the Campaign Name in the General section.

• Select the Objective for the Boost from the drop-down menu directly below the name:

  • Reach — maximize your target audience

  • Engagement — allow customers to interact with your post through likes, shares, and comments

• Under Ad Account & Target Audience, select an Ad Account for use with the Boost.

• Select the Audience the Boost should target.

• Select how the budget will be distributed.

  • If multiple Boosts are being run, the budget can be distributed evenly between them, or a custom budget can be set per Boost.

  • If Evenly Distributed is selected, enter the budget for the entire Boost Set.

  • If Custom Per Post was selected, set the budget for each Boost individually.

• For Duration, set the days a Boost or Boosts should run for.

• Click Submit. The Boost will then be sent for review.